BT Sport ESPN

BT Sport ESPN is a sports television channel provided by BT Consumer; a division of BT Group in the United Kingdom and Ireland, under licence from American sports broadcaster ESPN Inc. The channel was operated by ESPN from 3 August 2009 to 31 July 2013,[1] when it was sold to BT and became part of its BT Sport package. The channel focusses on coverage of American sports, in particular Major League Baseball and American College sports, but BT also uses it to show European sport when BT Sport 1, 2 & 3 are otherwise engaged. Programming is available in standard definition and high definition formats.
The channel launched on 3 August 2009 following ESPN’s acquisition of partial UK broadcast rights to the Premier League six weeks prior, caused in turn by the financial difficulties of Setanta Sports, which ceased broadcasting in Great Britain at about the same time.[2] It marked ESPN’s first foray into live coverage of domestic sports events in the UK. Prior to August 2009, ESPN’s only operations in the UK were archive sports channel ESPN Classic, as well as the pan-European ESPN America channel, which focused on North American sport.

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